Roofing Company Website Redesign for Roof U.S.

This project set out to give Roof U.S., a residential and commercial roofing company serving Georgia and Alabama, a digital presence as strong as the reputation they’ve built on the job site. The client needed a website that could do more than look good, it had to convert storm-anxious homeowners and busy commercial property managers into booked appointments, fast. We designed a clean, trust-first site architecture that puts urgency (free drone inspections, insurance assistance, emergency repair) front and center, paired with clear service pathways for residential and commercial visitors. The result is a site that mirrors the company’s GAF Master Elite™ craftsmanship: fast to navigate, easy to trust, and built to turn a worried homeowner’s search into a scheduled inspection. Since launch, the platform has become a core driver of qualified leads, reinforcing Roof U.S.’s position as a go-to roofing partner across the Southeast.